With mobile-Web adoption on a rapid upswing, differences in how — and when — users surf the Web, via PC vs. a mobile device, are emerging, according to this article. For example, Google’s greatest volume of desktop activity in the U.S. occurs during the week, while Google Mobile posts its heaviest traffic on Saturdays and [...]

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Web users are looking for very specific pieces of information, according to a report from Web usability expert Jakob Nielsen, and they don’t show much patience for distractions. Nielsen said, “Web users have always been ruthless and now are even more so.” More from the BBC

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Designers are assuming new importance in advertising shops, as clients look to their agencies to provide branding solutions that include logos, packaging and other design elements. Crispin Porter + Bogusky design head John Winsor told Adweek, “Design is migrating up to the strategic level. It goes along with getting the product and the brand narrative [...]

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Despite its ubiquity and budget-busting billion-dollar-plus price, YouTube has yet to pay off for Google. So Google, the world’s largest advertising company with a market cap of $160 billion, has announced that monetizing YouTube is its number one priority for 2008. More.

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Borrell Associates frontline and fact-grounded researchers have actively studied one of the hottest ad products on the Internet – local online video. If you seek unprecedented insight into one of the best sources of traffic and revenue for your Web site, this Webinar is it!

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